Also: PA
What a Personal Assistant does.
Someone for your private life — errands, appointments, and quiet discretion.
A busy individual or couple who need their personal world handled, not their whole household run.
What they own.
- Personal errands, gifting, and appointments
- Travel and calendar for private life
- Light vendor and household coordination
- The discreet, trusted extra pair of hands
When you need one
- Your private admin is eating your evenings
- You want one trusted person, not a team
- The work is personal, not business or property operations
When you don’t
If a whole home — vendors, staff, budget — needs running, that’s a house manager, not a PA.
How to tell it apart
Questions.
- What does a personal assistant do?
- A PA handles the logistics of your private life — errands, appointments, gifting, travel, and light household coordination — with discretion.
- PA or house manager — which do I need?
- If the work is personal admin, a PA. If a whole home needs running (vendors, staff, budget), a house manager.
- How much does a personal assistant cost?
- A household PA runs roughly $25–26/hr, about $57–90K/year; more in top-tier metros.
Not sure this is the one you need?
Take the 2-minute finder — it’ll tell you honestly, and it might say you need a system, not a seat.